Item Infomation
Title: | Crisis Communications for COVID-19 |
Publisher: | Harvard University |
Description: | Communication with employees, customers, investors, constituents, and other stakeholders can contribute decisively to the successful navigation of a crisis. But how should leaders think about what they are trying to say – and how to say it? This policy brief lays out simple frameworks that can be used to formulate the messages that leaders can and should – indeed, must – convey to help their communities and organizations make their way forward as effectively as they reasonably can. Accepted Manuscript |
URI: | http://lib.yhn.edu.vn/handle/YHN/668 |
Other Identifiers: | Leonard, Herman B., Arnold M. Howitt, and David W. Giles. "Crisis Communications for COVID-19." Harvard University, Cambridge, MA, 2020. http://nrs.harvard.edu/urn-3:HUL.InstRepos:42672263 |
Appears in Collections | Tài liệu ngoại văn |
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