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dc.creatorDonnelly, Grant E.-
dc.creatorZatz, Laura Y.-
dc.creatorSvirsky, Dan-
dc.creatorJohn, Leslie K.-
dc.date2019-06-19T09:52:00Z-
dc.date2018-06-18-
dc.date2019-06-19T09:52:00Z-
dc.date.accessioned2023-04-10T07:32:00Z-
dc.date.available2023-04-10T07:32:00Z-
dc.identifierDonnelly, Grant, Laura Y. Zatz, Daniel Svirsky, and Leslie John. "The Effect of Graphic Warnings on Sugary-Drink Purchasing." Psychological Science 29, no. 8 (August 2018): 1321–1333.-
dc.identifier0956-7976-
dc.identifierhttp://nrs.harvard.edu/urn-3:HUL.InstRepos:40597377-
dc.identifier10.1177/0956797618766361-
dc.identifier.urihttp://lib.yhn.edu.vn/handle/YHN/274-
dc.descriptionGovernments have proposed text warning labels to decrease consumption of sugary drinks – a contributor to chronic diseases like diabetes. However, they may be less effective than more evocative, graphic warning labels. We field-tested the effectiveness of graphic warning labels (vs. text warning labels, calorie labels, and no labels), provided insight into psychological mechanisms driving effectiveness, and assessed consumer sentiment. Study 1 indicated that graphic warning labels reduced the share of sugary drinks purchased in a cafeteria, from 21.4% at baseline to 18.2%—an effect driven by substitution of water for sugary drinks. Study 2 showed that graphic warning labels work by heightening negative affect and prompting consideration of health consequences. Study 3 indicated that public support for graphic warning labels can be increased by conveying effectiveness information. These findings could spur more effective labeling policies that: facilitate healthier choices, do not decrease overall beverage purchases, and are publicly accepted.-
dc.descriptionAccepted Manuscript-
dc.formatapplication/pdf-
dc.languageen_US-
dc.publisherSAGE Publications-
dc.relationhttps://journals.sagepub.com/doi/abs/10.1177/0956797618766361?journalCode=pssa-
dc.relationPsychological Science-
dc.sourcePsychol Sci-
dc.subjecthealth-
dc.subjectinformation-
dc.subjectlabels-
dc.subjectconsumer behavior-
dc.subjectperformance effectiveness-
dc.subjectdecision making-
dc.subjectfood-
dc.subjecthealth-
dc.subjectpolicy making-
dc.subjectpreferences-
dc.titleThe Effect of Graphic Warnings on Sugary-Drink Purchasing-
dc.typeJournal Article-
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